Ontario-Based 220KM Inc. Launches Revolutionary Naturally Sourced Beauty Products that Promote Science, Biodiversity and Sustainability called Critical Cosmetics
Toronto, ON: 220KM Inc., a company driven by science and biodiversity and a passion project for its founder, Ravi Gukathasan, has launched its latest range of naturally sourced beauty products called Critical Cosmetics. It focuses on whole food ingredient face masks and hair masks that are good for both you and the environment. 220KM Inc. has one goal: to "connect you with their vision and values through their products." These products are Nutrient Rich, Stone Ground, Freeze Dried, Zero Waste, Regenerating Ecosystems, and Food Grade!
What are Critical Cosmetic Powders?
These multi-purpose Face and Hair Mask powders consist of only three food-grade phytonutrient-rich ingredients, uniquely processed to preserve Mother Nature's goodness with no chemicals or fillers! Simply mix with water and apply directly onto the skin and/or hair for a luxurious spa experience that enriches both skin and hair. These powders are ideal for; cleansing pores, gently exfoliating, spot-treating acne, reducing skin impurities like blackheads, brightening skin and fighting age spots and wrinkles. They are also vegan and cruelty-free.
How do the Powders Work?
When mixed with water, our powder combinations create a smooth paste-like consistency that can be applied directly to the face, hands, feet or whole body, including hair and scalp and are suitable for all skin types. Every ingredient has been chosen from the phytochemical cycle for its unique nutrient benefits and our ability to process them, leaving zero biomass waste behind.
Making A Powderful Change
Each product offered by 220KM Inc. is created, ensuring no waste (natural or otherwise) ends up in Canada's landfills. Although not made for ingestion, they are as safe as the ingredients in their original form.
Some ingredient combinations include: Rose Petals + Aruvantham Rice + Honey, Kale + Black Kavnai Rice + Coconut, Espresso + Black Kavani Rice + Cacao, Apple + Bamboo Rice + Green Coffee, Cinnamon + Oat Groats + Neem Seeds, Allspice + Oat Groats + Pumpkin Seeds, Matcha + Oat Groats + Sunflower Seeds, Cumin + Barley & Oat Hull + Hemp Hearts, Raspberry + Oat Groats + Maple Syrup, Buttermilk + Maple Syrup + Cacao, with more to come.
Ecosystems: Their Promise to You
In addition to its Critical Cosmetics line, 220KM Inc. is currently becoming a B-Corporation-certified Canadian beauty brand, allowing them to offer a wider range of products that directly contribute to the greater good of Canada's ecosystem as a whole.
A portion of the profits from its brands is used to analyze natural resources worldwide to monitor the impact of biodiversity practices and the seasonal benefits of native flora, fauna, and biota. Every $220 earned through sales of their products is put back into one of 3 partnering landscapes and converting them into diversified native ecosystems , which positively impacts at least 220 square feet of land.
The company plans to play a large role in converting the following Canadian properties into Diversified Native Ecosystems: Willowgrove Farms (Monocrop Farm, Ontario), Bellehaven Landscape (Carolinian Forest, Ontario) and Cherry St. Landscape (Oak Ridges Moraine, Ontario). To learn more about the role 220KM Inc. has in the abovementioned properties, please click here.
Framework: The 'Triple Bottom Line'
220KM Inc. has a triple-bottom-line framework for sustainability, focusing on people, the planet, and profit. The company believes that by nurturing the people that are leading the charge, connecting nature back to itself, and collecting and analyzing data from a program of diversified native planting in various ecoregions, 220KM Inc. can positively impact the community and develop disruptive brands that can lead by example.
220KM Inc. Radius
220KM Inc. sets itself apart from other natural beauty brands in that it strives to use most ingredients from locally sourced grounds up to a 220 km radius from processing.
220KM Inc. Inclusive Languages
220KM Inc. proudly emphasizes the fact that they have mandated the translation of the many beautiful Native languages of Canada on their website. Currently, www.220kminc.com offers the following languages; English, French, Plains Cree and Ojibwe, and it has a goal to add at least one new language per year in order to share research and discoveries from our ecosystem regeneration with all communities.
For more information on 220KM Inc.'s naturally sourced beauty products and its commitment to sustainability, please visit https://220kminc.com/.
Media Contact: Blend PR
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